About Peter Simoons

Making Business Collaborations Work

My name is Peter Simoons, and I am an Alliances and Partnerships specialist dedicated to helping organisations achieve outstanding results through effective collaboration. I believe that the future of business lies in partnerships, where strategic alliances foster synergy, accelerate growth, and expand capabilities beyond individual efforts.

My approach combines pragmatism with intuition, focusing on delivering practical solutions that can be swiftly implemented to drive immediate impact.

My Career

Over a career spanning almost four decades, I’ve held various managerial roles in leading companies. In 2001, I transitioned to alliances, taking on roles such as Global Client Executive Healthcare at IBM and later managing global alliances with major international corporations. Since 2010, I have operated as an Independent Alliances & Partnerships Specialist, where my passion lies in helping organisations excel in collaboration.

Working with Me

My work involves one-on-one coaching, leading alliance masterclasses, and conducting alliance health checks. I also advise joint venture boards, cross-organisational teams, and executive committees, helping them navigate the complexities of strategic alliances. Whether you’re setting up corporate alliance offices, turning around struggling partnerships, or developing leadership in collaboration, I bring a wealth of experience and insight to the table.

Interested in how I can assist you in enhancing your collaborative efforts? Let’s connect over a virtual coffee to explore the possibilities.

Now for Something Personal

This is me on the Camino, near the Pilgrim Monument on the Alto del Perdon.

In 2013, I embarked on my first pilgrimage to Santiago de Compostela. The journey was transformative, leaving me with countless stories and insights that often resurface in my work. The experience captivated me so much that I return to the Camino for a few weeks each year.

I’m also a proud father of four adult children, a grandfather, and I live with my wife in the Dutch countryside. We’re currently renovating our farmhouse, and as an avid photographer, I love capturing the beauty of our surroundings.

Client Testimonials

See what my clients say about working with me:

Peter is gifted with the ability to coach executives so they can take their leadership skills to the next level. He creates a safe environment where one can openly discuss situations in which even the most experienced leader can benefit from his advice. His ability to make a given individual understand and execute on his or her opportunities to become a better leader has enabled me to perform my best and, most importantly, to guide my team through change and uncertainty.
Andi GardnerBiogenDirector, Alliance Management & Integration
Peter helped us to re-focus on the most important drivers for success in our alliances. With his structured approach and year-long experience, he was able to instill passion and clear direction.

Tobias NittelSAS InstituteAlliance Director
Peter is an excellent strategic alliances and personal coach. His sharp observations, and thought provoking questions, helped me in defining a purpose-driven approach to my (professional) life.

Jorge FernandesInnovation Executive and Strategic Advisor
Peter is a fantastic mentor and a real alliance expert. He is very experienced and knowledgeable in this industry and gave me (us) a lot of valuable advice. His input was invaluable for the improved effectiveness of our strategic partnership programmes.

Stéphane LucchiniMedinCellBusiness Development and Alliance Management Director
Peter is extremely flexible in his approach, allowing me to guide the content and structure of the sessions, but always ensuring that he fully understands the challenges being faced. He offers sound advice and often draws on his own experiences, which adds a very useful dimension to ideation and problem solving.

Helen MartinMedinCellStrategic Alliances Manager
Peter is the coach and mentor you want by your side during those “headwind” situations, when progress seems difficult, as well as “tailwind” situations when the wind is at your back and there’s a need to sustain focus during fast paced growth.

Janice Babia-RamosJohnson and JohnsonGlobal Marketing Director
Working with Peter enables me lead more effectively, increasing my stakeholder and corporate influence, designing more comprehensive alliance management transformation initiatives, and building and leading successfully my team. I value Peter as a thought partner and colleague knowing our conversations are sincere and trusting

Head of AlliancesGlobal Biopharmaceutical Company