When coming from a traditional competitive environment, one where you fight with your competitors for the same deal, you might be hesitating to share with competitors. On the other hand, […]
The Alliance Mastery program is almost ready for launch. What started about six weeks ago with an vision will become reality over the next weeks. Writing out the classroom workshops […]
When it comes to business strategy, alliances are often part of the execution approach, they are not seen as a separate strategy. In these situations the overall strategy defines where […]
In a recent conversation I was asked how organizations could professionalize their alliance department. In this case it was a large organization with a centralized alliance department. The global director […]
Today is another workshop day for me. I am in Heidelberg in Germany and will be delivering a private in-house workshop for 10 alliance managers of a global organisation working […]
In the blog post “The three C’s of Alliances” I elaborated on the need to have Collaboration, Communication and Coordination in place. I cross-posted that blog post to the LinkedIn […]
Every week many new alliances are being announced and not every announcement is crystal clear on what the parties have in mind. Most often the element what the announcement brings […]
Are alliance professionals a different kind of people?
An alliance manager is a job role that asks for a special kind of professional. Are alliance professionals a different kind of people? In a recent conversation someone asked me […]
The topic has touched upon before. During the ASAP round table in the Benelux we discussed alliance success with the members and saw many different views. In the fourth state […]
Every week many new alliances are being announced. As mentioned before not every announcement is crystal clear on what the parties have in mind. Most often the element what the […]
So you have an idea and want to approach an alliance partner?
You have pondered on your ideas and made the essential initial steps towards an alliance. You have been thinking about the strategic rationale and the value proposition and doing the […]
There are three essential elements when it comes to successful alliance management that can be summarized in the three C’s of alliances: Collaboration, Communication and Coordination. Collaboration Collaboration may seem […]
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